AI strategist · educator · builder
I help companies turn AI from a few promising experiments into work their teams can use every day. I also build the tools that make AI agents remember, stay secure, and cost less to run.
About
I spent 15+ years leading B2B tech marketing before AI became my day job. Now I help people and teams use it with more judgment, less noise, and systems they can actually rely on. I also build the tools I wish existed when I started.
We help marketing and GTM teams turn AI from scattered experiments into day-to-day ways of working. We teach the skills, redesign the workflows, and help teams build systems they can keep using without us in the room.
We also co-run 10x Marketers, a 2,000-member community for people learning what works with AI in practice.
Projects
Each one solves a problem that gets in the way of doing useful work with AI.
AI assistants forget the work as soon as a chat ends. Total Recall remembers the decisions, files, conversations, and patterns that matter, then brings them forward when they are useful. You just work. It keeps up, without asking you to maintain another system.
Explore ↗
AI agents can only hold so much information at once. Token Optimizer finds the background clutter that wastes that limited space, protects important work when chats get compressed, and helps agents stay useful for longer.
★ 1,645 GitHub starsGitHub ↗
AI plugins, skills, and MCP servers can run with access to your files and credentials. Repo Forensics checks them for suspicious code before you install them, then keeps an eye on later updates too.
★ 139 GitHub starsGitHub ↗
Most people pay for more than one AI tool but use only one at a time. Outsourcerer sends each task to the most suitable model, brings in stronger models to advise on important decisions, and shows what the work actually cost.
★ 57 GitHub starsGitHub ↗